It was 4:55 p.m. when we hopped on a NJ Transit double decker, headed for a summer gathering and the opening of Encounters: Conflict, Dialogue, Discovery at the Princeton University Art Museum. We had designed a number of exhibition graphics and posters a few weeks ago, and we were off to see them in person.
We had picked a vibrant purple Pantone color to brand the exhibition graphics because it resonates with Yinka Shonibare’s oversized C-print titled The Sleep of Reason Produces Monsters (Africa). But not until we saw these posters in the mix of other NJ Transit posters, had we realized how much it would stand out.
The exhibit, dispersed throughout the museum’s two floors, is organized into five keyword categories that we highlighted in bright colors. These keywords are meant to help us visualize how various work from diverse regions/eras interconnect with one another. The carry card we designed was mentioned in Town Topics’ write up as “A large, attractively designed hand-out showing a plan of the museum is accompanied by a colorfully printed essay about the exhibit. . . .”
Encounters will be on view until September 23 at Princeton University Art Museum, free for public.